How to Start Affiliate Marketing?
Affiliate marketing is no longer a new theme for anyone who works on online business today. It is the easiest and fastest way for everyone to get passive money by working full-time and part-time at home. With this business form, you can earn money from your audiences by sharing your own experience about your favorite products on any platform you have.
Affiliate marketing is more attractive than other online businesses because it allows you to invest a small amount to start. It might be free, but sometimes you need to spend on advertising, marketing courses, but it is not much compared to what you earn.
Like any business, affiliate marketing work also needs you to learn new knowledge every day, work hard and be patient with what you do before you get successful in your business.
To help you determine the initial steps before jumping into this job. In this article, I recommend an order of the steps to build a potent affiliate marketing work.
How Does Affiliate Marketing Work?
In affiliate marketing has three parties involved, including:
Affiliates (publishers): those of having a site want to make profits based on promoting someone’s products. In this way, after a customer clicks on the affiliate link to buy these products, affiliates will get a commission from the sale made.
Merchants (product creators): those who own products, offers, or services and want to pay a commission for anyone who successfully sells their products via using the affiliate links.
Consumers: they are visitors or fans of affiliates and make purchases via affiliate links.
Step 1: Build a Website or A Blog
In order to display affiliate links, you need to have a platform. It can be a social media channel or blog/website.
Often people will come up with the idea of pasting affiliate links on social media channels such as Instagram, Youtube, Facebook. Although this way allows you to quickly start with affiliate marketing work, it is not effective to develop your work in the long term. Because the number of words in a post is always limited on these platforms, you can not show full of product content, and these posts can be disappeared anytime. Then you can use your social media accounts to drive traffic to your website.
On the other hand, creating a blog/website allows you to have full control from content to designs of the website, as well as build a brand for yourself. In this way, you can create a lot of helpful content related to the products and place affiliate links wherever you want.
If you think that it is so complicated to create a website because you no idea about code. Then no more worry about that.
You can search on Google “the best free website builders”, you will see a long list of the sites available such as Wix, Weebly, SITE123, Strikingly, WordPress Jimdo, SimpleSite, Webnode, IM Creator, Mozello.
They allow you to create a free website easily but don’t ask you to code anything.
Step 2: Choose Your Niche
You might think when you work in a large niche you can respond to a large demand from customers. But when you are on the customer’s side, you can recognize this is not a smart way to engage visitors.
Customers often search for specific keywords more than general words when buying a product. For example, someone wants to buy a cooking book, they most likely search for specific topics such as diet or healthy meals instead of food or books.
That is the reason why you segment your niche, this not only helps you boost your audience but also improves your site traffic. Moreover, with a large niche, you might have to face a ton of competition, so narrowing your niche helps you avoid this situation.
One more thing, to achieve your success more quickly, picking the right niche is also a critical factor. What is the right niche? Which tends to receive the most traffic and generate the most income. It is easy to understand if you choose a topic that is rarely concerned about, there will be just a few people looking for and buying it.
To start determining a niche you should do a survey. It includes a list of questions below:
- What themes are you interested in?
- Are there many people interested in it?
- Do you have experience in this niche before?
- What can you do that your competitors are not?
Like any business, passion always keeps an important position to decide how far you go in your path. It helps you stay consistent, patient, and hard-working to come up with new ideas in your work.
You can use free tools Google Ads, Google Trends, and Google’s own search engine results to find a good niche for your sit.
Step 3: Create Great Content
This is the stage to decide whether you can join good affiliate programs or not.
Content is the reason for people to visit your website, helps build an audience for your website. Most of the traffic to websites is organic search, and Google is the top 1 search engine in the world, so following the recommendations from SEO will help your website appear at the top of results on Google.
When your site has no content, it means there is no traffic created. And most affiliate programs will deny working with these sites/blogs that have no traffic. At this point, before signing up for any affiliate program, you should have at least 30 articles on your website. Keep in mind that you should write content around the topic you’ve chosen, don’t write many topics on a site. If your topic is diet meals, you shouldn’t write about medical equipment. Your visitors might spend less time on your site if they don’t see related articles to their concern, this is important to improve your traffic.
Last but not least, everyone would like to read good content so to create valuable and genuine content, it is so helpful to make your website stand out among websites out there. You should buy the products and experience before writing reviews, tutorials about them. Honesty is important to build loyalty from your customers.
When you have a certain number of fans of your site, you can sign up for an affiliate program.
Step 4: Find an Affiliate Program to Join.
It is not so difficult to search for an affiliate program that provides the products for your niche. Yet, there are tons of affiliate programs out there you may be confused to make a decision.
Before signing up for any program, you should have several crucial criteria to check those platforms:
- How much commission are you paid from this affiliate program?
- What do you think about this platform?
- How do they support you?
- What features do they have on their platform?
Finding the right program is an important part to decide how much profit you can make. The products on this platform are often guaranteed quality and during the sale process, you can get dedicated support, they will help you encounter any problem you have during the time you work with them. Look what features they offer on the platform. But more importantly, it seems that any affiliate marketing program contains scam products, you can search for how to pick the product on the platform that you choose.