How to Improve Your Google Ranking
The most important thing for all media companies is to monetize the traffic website. It means the more traffic you have, the more amount you earn. And SEO is an intrinsic tool to optimize your traffic, it helps your site reach prospective customers effectively by boosting the website rank on the top of the search engine, Google. So let’s analyze tips to increase your ranking in this article.
What is SEO?
SEO is the process of increasing the number of traffic to a particular website by getting a high-ranking placement on search engines, consisting of Google, Bing, Yahoo, etc. SEO refers to the improvement of free natural and organic results on the search engines.
Below, we recommend for you 5 essential factors to boost your rank on the top results you should know.
Determining keyword phrases for each content or page on a website is not easy as you though because if you have keyword the most relevant to what visitors are looking for, Google will show your page on the top. So your website can reach visitors. For example, a single page may be able to rank for both “the best ad networks ” and “top ad networks”. Ranking for “education” and ” students” or “sex education ” and “gender classification” with a single page is unlikely. Then if your site contains all relevant keyword phrases, it will be easier to reach visitors who are interested in your site.
2. ALT Tags
Search engines can’t read images and videos, so ALT tags are known as alternative text descriptions for them. It plays a crucial part in how search engines can locate your page. Hence increasing the opportunities your site is found, which consequently raises its page ranking.
3. Mobile Site
In the past few years, mobile devices have been playing a crucial part in everybody’s life. It’s hardly surprising that websites with a mobile-friendly interface will rank higher in Google searches. Ultimately Google is trying to provide the best user experience – so really the better the user experience on your site, the better you will rank with Google.
4 Update and Post on Your Site Regularly
In order to keep your website fresh, you should consistently update content for it, because smart search engines will recognize you as a valuable resource to display in a search result. In addition to it notices when you regularly update and post on your site to users. The prospective buyer will be able to find your site as well.
5. URL Structure
The search engines will be based on URL to determine a page rank, that is why it is so important if you have a URK relevant to the page’s topic and keywords. Besides, you need to keep your URLs short so users can easily search on the search energy. You should use the title of a page for URLs, that not only help categorize the site pages but also improve your rank on Google better.